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Project Manager, Custom Content

Company: Automotive News
Location: Elwell
Posted on: January 15, 2022

Job Description:

Automotive News, a growing and dynamic business publication owned by Crain Communications Inc., is seeking a Project Manager for our in-house branded content studio. The Project Manager, Custom Content will be responsible for developing and supervising cross-channel content marketing programs for a broad range of clients across the automotive industry.

In this role, you'll spend much of your time working directly with clients to develop and maintain project plans and coordinate work with our team of writers, editors, designers and marketers. You'll also spend time regularly working with our sales team and prospects to conceptualize, build and pitch bespoke storytelling programs that connect our clients' thought leadership to the Automotive News audience.

The ideal candidate has strong previous experience as a project manager and is also looking for opportunities to learn new skills in account supervision, content strategy, creative direction and digital advertising.

Job Responsibilities :
Develop, plan and manage multi-channel content marketing programs from ideation to implementation Ensure program deadlines and review/approval schedules are met
Coordinate content and creative development work with a variety of internal stakeholders (writers, editors, designers, event planners and marketers)
Maintain a network of freelance writers, editors and designers
Oversee and coordinate content implementation, marketing activations and analytics with Digital Activation Manager and print production team
Working alongside sales team, join client calls to assess needs and develop proposals to meet their objectives

Basic Qualifications :
Bachelor's degree in Advertising, English, Marketing, Journalism or related field
1-5 years of experience working in a professional project management or communications role
Experience managing content-oriented projects
Excellent writing, editing and grammar skills
Excellent communication skills; equally comfortable communicating by phone, email and chat
Strong organization skills and a keen eye for detail
Positive and professional attitude; self-motivated; ability to work under pressure and handle multiple projects in a fast-paced environment
A record of positive customer service or client relationship experience
An appreciation and understanding of good design and innovative digital content formats and an ability to direct designers and developers
Proficiency with PowerPoint and Excel

Preferences :
Basic proficiency with Adobe Creative Suite
Experience using digital metrics/analytics to optimize and report on content performance
Social media marketing/advertising experience
Experience as a project manager on custom content projects for a media or publishing company

This position is exempt under the Fair Labor Standards Act and is not eligible for overtime pay.

Keywords: Automotive News, Grand Rapids , Project Manager, Custom Content, Executive , Elwell, Michigan

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